Crayon Appointed To Launch New Porsche Boxster

Porsche GB have appointed Crayon to deliver an integrated campaign to launch the 2012 new generation Boxster.

After a competitive pitch process Crayon are pleased to announce they have been appointed by Porsche GB to deliver their new campaign.

Crayon will be developing and executing a fully integrated, national campaign for the UK launch of the 2012 new generation Porsche Boxster.

The campaign will encompass advertising, digital marketing and three new product films, the first of which will be unveiled in March. The new Boxster goes on sale in May.

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