BT

Digital strategy and execution

We are a lead digital agency for BT.com, and have been responsible for providing digital strategy development and execution since 2003. We have worked across:

  • BT.com
  • Social media
  • eCRM & re-contracting
  • Tactical & product marketing

What do they think?

“Crayon offer the same strategic support, creative and technical solutions that we expect from a large digital agency, but with more responsiveness and flexibility.”

Sam Calvert
Head of Acquisition and Retention, BT.com

“Crayon have provided an agility and creative flair that have helped BT embrace digital innovation for both acquisition and retention communications.”

David Still
Head of Communications, BT.com

related work

Social Media Campaign - BT

Increase consumer interaction with the brand and data capture

Digital community campaign - BT Digital Music Awards

Community platform for voting included videos, celebrity blogs

Optimisation and digital strategy - BT.com

Range of work from optimisation, usability, live chat and mobile